Amy Hoang Does Amazon Her Own Way (and Crushes It!)

https://youtu.be/K7DBTUo8Uwc

Amy Hoang – multi-talented Amazon seller

In today’s video, I get the chance to visit with Amy Hoang and talk about how she got started selling on Amazon.

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you can do this alone but it’s so much

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more fun if you have some friends hey

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everybody welcome back for another

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episode of the bootstrap boutique were

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beginners build businesses I am so

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Weiser here because today we’re talking

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to Amy Tran Hong who is another Amazon

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seller let me tell you about Amy because

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she is so impressive she studied

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pharmacy in school she runs an Amazon

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FBA business as her husband she also has

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a small child at home that she is

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juggling all this at once she is a

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podcast woman sellers podcast

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she has a Facebook group dedicated to

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women sellers on Amazon FBA and she

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teaches a course called a light Raj all

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about using Aliexpress to source

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products of celery Amazon FBA I mean

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she’s a busy lady and she took time to

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talk to me and to share with us a little

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bit about her journey about why we think

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it is that women are less likely to

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start Amazon businesses which I just

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think is an interesting discussion and

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all kinds of other fun stuff so let’s go

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to the interview Amy thank you so much

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for being here today how are you I’m

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great

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thank you so much for having me yeah

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well I’m really happy that you’re here

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I’ve wanted to get you on for a long

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time because you know you and I we’ve

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got some things in common we’ve both

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been on step Vogler’s podcast that’s

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actually where I first heard about you

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and then I’m a member of your Facebook

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group the women’s sellers group and so

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I’m just really excited that you’re here

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today to share a little bit about your

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story and what what you’re doing so

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really glad you’re here why don’t you

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start off by telling us what what first

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catch is interested in its selling on

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Amazon FBA sure so I first started when

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I was in pharmacy school actually and I

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just wanted to make a couple hundred

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bucks to pay for books or for some

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expenses and it got it got bigger than

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that so initially I started with retail

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arbitrage and I always liked to shop so

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retail arbitrage was really attractive

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to me because it was like shopping but

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you get to make money so I was able to

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talk my husband into doing with me on

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the retail arbitrage like on you know

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the weekends or

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and so that was sort of like out date

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night yeah yeah so I became very

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rewarding but then it we kind of burnt

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out because there wasn’t something that

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we can scale I know a lot of people are

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really good at it and if they find way

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to scale retail arbitrage but cause it

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wasn’t the right fit and so then we

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moved into private labeling and we can

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talk more about that well that’s pretty

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much how I got started with Amazon and

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then eventually I got pregnant with the

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little one and so I was just like I have

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to find a way to make more money and

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during maternity leave I set a goal for

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myself am i I’m going to make so-and-so

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amount so that I can stay home a little

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bit more after I’m done with my

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maternity leave so that’s like my still

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reason nutshell yeah that’s awesome so

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you started off and you’re just like I

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just want to make a few hundred dollars

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a month or a few hundred dollars here

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and there just enough to cover expenses

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and then you start doing and you’re like

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oh but I can like make some more money

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doing this and it sounds like it just

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kind of snip off from there and you know

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you talk about starting a retail

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arbitrage I think that’s a really good

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place to start I’ve actually never done

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retail arbitrage I went straight into

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private label but a lot of people do

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that a lot of people start that way and

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you know I think if you’re concerned or

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you don’t want to put up like a thousand

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dollars or however much money into

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private label that’s a great way to just

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kind of dip your toes in the water so

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that that’s really cool it’s often that

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you were able to do that enough get to

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the point where you’re able to you know

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spend more time at home with your cake

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because I know that it’s really

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important to you wait what kind of

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problems did you have when you started

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because you know if you people that

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watch on Channel know I’m all about

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sharing the good bad and ugly so any big

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mistakes that you made along the way oh

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yeah I have the baby the bad and the

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ugly

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I’ll chair I’m here one experience that

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I’ve had that almost pretty much ruined

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that for me almost no my first private

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label products I didn’t do too many too

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much research into it and so I just kind

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of jump in and then this author products

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about 500 units at about $8 each shift

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so it wasn’t like chump change but it

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wasn’t you know a huge amount that a lot

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of people whose getting started they’re

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like oh we have to put in 10,000 or

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20,000 dollars right are they and it was

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about 4,000 investment so that’s an for

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me with a lot so I invested that much

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and and then you know we were doing okay

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we were doing about maybe five units a

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day consistently leading up into prime

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day of 2015 when we just saw a spike in

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sales and we know it’s because prime day

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which is you know the Black Friday in

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women’s commerce right or Amazon so they

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promote the heck out of that day and we

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triple all fail so what I pull my

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husband up like I think we have

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something good here and so we went ahead

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and ordered more inventory and then

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afterwards the sales just plummeted to

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people who did about one or two a week

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if so yeah so we thought that we got

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something good and we reordered another

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huge batch of inventory and then we just

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had to you know kind of look at sales

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each week and say maybe you will pick up

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but it never did so we had to to liquid

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David so for us that was sort of like

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the initial challenge of you know

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finding the right product and knowing

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when to reorder so it was it was a big

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struggle perfect in the beginning

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because we didn’t know what we were

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doing was just kind of like jump

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straight in and didn’t do the research

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so I I stress out a lot that the product

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research is probably the most important

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step it’s that it’s fun – I think for me

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to find products or not they like to

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outsource that type of things laughs

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yeah that was one of my initial

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struggles

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yeah that must’ve been really scary I

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can see how your you say like that

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almost citizen because that that’s not a

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good feeling so you ended up having did

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you liquidate on Amazon or did you have

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them return inventory to you and fell on

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like eBay or something

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no I actually just slashed a price to

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almost breakeven I think we lost a

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little bit because it’s

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PPC we just left a price to get rid o

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from all the inventory yeah well that’s

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an important part too is like you can’t

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get too attached to your products right

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because that can happen or something

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that happened with the market or like

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Amazon can decide to sell on and you

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know it’s just like yeah the things can

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happen and then you’re just kind of like

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in a tough spot so that’s um that’s a

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big one so you know I would trade go

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sorry glad I don’t know I was just

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saying I try not to get too attached we

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did do the whole nine yard week we got

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special packaging we got a logo on the

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product we have to go to a community all

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that good stuff

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but if it wasn’t a product that has

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enough demand for the competition hmm

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you’re absolutely right you can’t really

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get too attached to your promises yeah

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so let’s talk a little bit about how you

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source products now because you do

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something a little different than like

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what is generally thought of for looking

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at private label and that’s you use I

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think Alibaba for sorry Alex Ali’s press

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pretty extensively just what can you

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tell us a little bit about how you

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figured out that method yeah absolutely

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so my husband and I we we coined the

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term Ali traj which is pretty much just

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reach our charge without express so

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initially we did use Alibaba like

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everybody else and we saw that it was

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tough too

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I guess it’s for people who have a

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budget it was really hard to just test

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products because they’re moq or a

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minimum order quantity was really high

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for the most part and so we wanted to

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find a way to test products quickly and

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make a make the turnaround time quick

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enough so that we can determine whether

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or not we want to go big with the

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product so we went to I’ll Express and

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we look for products using Jang Moscow

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to do the research and so that’s how our

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charge was born so it’s pretty much just

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trying to test products to see that it

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will make sales initially with very

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minimum advertising and giveaways and if

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it’s if it still sells with little or no

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giveaways or promotion then we know that

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with more than there’s potential for

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that product so I usually test about 200

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units from two to three hundred units

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depending on the price and then I just

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keep on you know doing more with

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different products and it doesn’t have

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to be in the same niche it could be be

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nice let me have if you can do a

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community that will be easier to launch

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products in the same niche but for us it

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doesn’t have to be so that’s how that’s

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pretty much the gist of all each charge

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I’m not sure if I’m reading about

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something or something but you don’t

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understand no I think this for anybody

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that doesn’t know Aliexpress is it’s a

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little different than a leave oven that

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you can order like one product right as

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the Alibaba they might want you to order

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500 or something right and now they try

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so that’s one of the beauty of it the

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second duty is that you can literally

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order and get it shipped to Amazon

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within a week or two so it’s very quick

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as long as you have a good communication

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agent or somebody that you can trust

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over there and have them handle all of

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your products and your QA or QC which is

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a body control and punish and have it

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shipped to Amazon they do all the

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labeling and they do all the packaging

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and you know you pretty much just have

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to work off your computer which is

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really nice but honest especially if we

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have a little one it’s very hard thing

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so yeah so we’re really lucky and I

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stressed a lot about the agent there’s a

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relationship that you build which other

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agent is really important especially now

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when we’re in the middle of q2 but we

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have to start building that relationship

264
00:10:36,370 –> 00:10:42,220
now until we won q4 hips you get to

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order your products ordered and

266
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everything squared out yeah absolutely

267
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how did you find your agent yeah that’s

268
00:10:46,959 –> 00:10:52,449
a good question actually had to get this

269
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after a lot so I go onto Aliexpress and

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I look with a profit and then I put ask

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a question just like how you do in on

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Amazon and about 9% of times those are

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those people that you’re talking to our

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agents

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so you just have to ask the right

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question and are communicating then you

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kind of gauge to see if they work for

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specific manufacturer or they are

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independent and so once you get that

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idea then you can talk to them on a

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one-on-one basis like with what for apps

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whatever you know and and then you kind

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00:11:27,519 –> 00:11:33,399
of gauge to see how they’re how responds

284
00:11:31,180 –> 00:11:37,540
that they are how their English is and

285
00:11:33,399 –> 00:11:39,100
that’s how I usually check out my agents

286
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and see if there’s some way that I can

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00:11:39,100 –> 00:11:43,300
work with and there’s been time where

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00:11:41,140 –> 00:11:45,010
you know I I didn’t like the agent

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00:11:43,300 –> 00:11:47,860
because they they just didn’t work out

290
00:11:45,010 –> 00:11:50,260
for me but I found one that pretty much

291
00:11:47,860 –> 00:11:53,200
can source any product if I asking to so

292
00:11:50,260 –> 00:11:56,170
he he’s a general agent not just for one

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00:11:53,200 –> 00:11:57,670
manufacturer yeah that’s really smart

294
00:11:56,170 –> 00:12:00,220
is that something you teach in your auto

295
00:11:57,670 –> 00:12:02,740
charge of course yeah it is it’s one of

296
00:12:00,220 –> 00:12:06,010
the things where I kind of walk through

297
00:12:02,740 –> 00:12:10,120
how to communicate and how to contact

298
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those those agents on that Express you

299
00:12:10,120 –> 00:12:14,350
can still do it on Alibaba too but a lot

300
00:12:12,160 –> 00:12:16,870
of times those agents work directly with

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00:12:14,350 –> 00:12:18,520
the manufacturer so if you trying to

302
00:12:16,870 –> 00:12:20,980
launch product in a different niche it’s

303
00:12:18,520 –> 00:12:23,620
a little bit more difficult so that’s

304
00:12:20,980 –> 00:12:25,149
why I prefer Aliexpress yeah and so

305
00:12:23,620 –> 00:12:27,640
you’re always charged course that you

306
00:12:25,149 –> 00:12:29,440
have like I mean obviously sounds like

307
00:12:27,640 –> 00:12:32,020
you teach how to go on Aliexpress and

308
00:12:29,440 –> 00:12:34,450
find products but what else do you teach

309
00:12:32,020 –> 00:12:37,450
in that force what else do you cover so

310
00:12:34,450 –> 00:12:41,380
I do if so the LA charge course is

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00:12:37,450 –> 00:12:44,410
geared toward people who are a beginner

312
00:12:41,380 –> 00:12:46,630
and they’re trying to learn the loops

313
00:12:44,410 –> 00:12:48,370
and how to get into Amazon so I start

314
00:12:46,630 –> 00:12:49,240
out teaching them about how to set up

315
00:12:48,370 –> 00:12:51,579
their account

316
00:12:49,240 –> 00:12:54,610
what to look out for so your account

317
00:12:51,579 –> 00:12:57,100
let’s get in trouble and I walk them

318
00:12:54,610 –> 00:12:59,709
through how to search products so how to

319
00:12:57,100 –> 00:13:01,959
research using jungle scout there are a

320
00:12:59,709 –> 00:13:06,250
lot of research tools out there

321
00:13:01,959 –> 00:13:08,050
I prefer John with scout and I yeah and

322
00:13:06,250 –> 00:13:09,279
then I showed them how to validate the

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product so it’s really important when

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you you look at the product and you’re

325
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like okay maybe this works maybe it

326
00:13:12,640 –> 00:13:17,500
doesn’t and you also have to validate to

327
00:13:14,440 –> 00:13:18,940
make sure that it sells and I also use

328
00:13:17,500 –> 00:13:21,250
jealous gal but Elsie

329
00:13:18,940 –> 00:13:24,010
camel camel camel I go through how to

330
00:13:21,250 –> 00:13:25,720
use different tools and how to come up

331
00:13:24,010 –> 00:13:27,760
with idea so a lot of times people get

332
00:13:25,720 –> 00:13:30,430
stuck on the product research stage and

333
00:13:27,760 –> 00:13:33,610
and so I kind of give them some ideas

334
00:13:30,430 –> 00:13:35,920
and then I go through the my metrics so

335
00:13:33,610 –> 00:13:38,320
I have a very specific metrics on how I

336
00:13:35,920 –> 00:13:40,780
find products and make sure that it’s

337
00:13:38,320 –> 00:13:43,360
like a home run but then I saw that

338
00:13:40,780 –> 00:13:45,880
people kind of got stuck with the home

339
00:13:43,360 –> 00:13:47,950
run products I’m like maybe you can find

340
00:13:45,880 –> 00:13:51,730
your first base second base product and

341
00:13:47,950 –> 00:13:53,620
kind of jumped in with like those low

342
00:13:51,730 –> 00:13:56,230
hanging fruits so that you can still

343
00:13:53,620 –> 00:13:58,840
make sales you know not so that you

344
00:13:56,230 –> 00:14:00,220
don’t get discouraged so then the I also

345
00:13:58,840 –> 00:14:03,760
teach them how to build that

346
00:14:00,220 –> 00:14:06,700
relationship with the your agent and

347
00:14:03,760 –> 00:14:08,530
then after you make your sales what do

348
00:14:06,700 –> 00:14:11,830
you need to do before those sales

349
00:14:08,530 –> 00:14:13,240
actually I teach them how to start a

350
00:14:11,830 –> 00:14:15,040
listing because a lot of times people

351
00:14:13,240 –> 00:14:17,950
have questions about how to create a

352
00:14:15,040 –> 00:14:20,020
listing tune and once you have your

353
00:14:17,950 –> 00:14:22,000
product on Amazon then the important

354
00:14:20,020 –> 00:14:24,730
thing is how to make sales so I should

355
00:14:22,000 –> 00:14:28,060
show them how to run PPC and you know

356
00:14:24,730 –> 00:14:31,420
although the whole nine yards so it goes

357
00:14:28,060 –> 00:14:34,810
from getting the idea getting started to

358
00:14:31,420 –> 00:14:38,710
launching a product to eventually making

359
00:14:34,810 –> 00:14:41,320
a brand out of your Amazon store yeah

360
00:14:38,710 –> 00:14:44,710
awesome so it’s a really comprehensive

361
00:14:41,320 –> 00:14:47,050
course then yeah that’s often and

362
00:14:44,710 –> 00:14:49,420
unfortunately it’s not open now so this

363
00:14:47,050 –> 00:14:51,940
isn’t a sale set but we’re going to get

364
00:14:49,420 –> 00:14:54,460
a link to your website so when it is

365
00:14:51,940 –> 00:14:55,780
open I can let people know about it if

366
00:14:54,460 –> 00:14:57,370
that’s something they’re interested I

367
00:14:55,780 –> 00:14:59,230
really think the ollie chart strategy is

368
00:14:57,370 –> 00:15:00,910
interesting and that’s probably

369
00:14:59,230 –> 00:15:03,130
something I give you some coaching on is

370
00:15:00,910 –> 00:15:04,720
how to just navigate Aliexpress because

371
00:15:03,130 –> 00:15:06,130
whenever I go on there I’ve played

372
00:15:04,720 –> 00:15:07,900
around with it some and I’ve sent some

373
00:15:06,130 –> 00:15:09,580
inquiries and actually ordered some

374
00:15:07,900 –> 00:15:11,560
products released a second product I

375
00:15:09,580 –> 00:15:14,290
want to launch from Ollie charge I was

376
00:15:11,560 –> 00:15:16,660
kind of using it as a faster way to get

377
00:15:14,290 –> 00:15:20,320
samples in a cheaper way to get Santas

378
00:15:16,660 –> 00:15:22,360
but you know I I just I don’t know I

379
00:15:20,320 –> 00:15:24,640
probably could use some help around

380
00:15:22,360 –> 00:15:26,320
there but you said something else that’s

381
00:15:24,640 –> 00:15:28,840
really interesting that I think is

382
00:15:26,320 –> 00:15:31,210
important for people to hear which is

383
00:15:28,840 –> 00:15:32,940
product selection is a place for a lot

384
00:15:31,210 –> 00:15:35,280
of people get stuck

385
00:15:32,940 –> 00:15:36,660
because people are afraid and I was

386
00:15:35,280 –> 00:15:38,550
afraid to and you were probably afraid

387
00:15:36,660 –> 00:15:41,730
too that you’re not going to pick the

388
00:15:38,550 –> 00:15:44,460
perfect product when you start and it’s

389
00:15:41,730 –> 00:15:46,680
just it’s really hard for your very

390
00:15:44,460 –> 00:15:48,960
first product out of the gate to be

391
00:15:46,680 –> 00:15:53,400
perfect you know to check every single

392
00:15:48,960 –> 00:15:56,430
box you can do it and people do but you

393
00:15:53,400 –> 00:15:58,380
know to me there’s value and just doing

394
00:15:56,430 –> 00:16:01,560
it going through launching a product on

395
00:15:58,380 –> 00:16:03,180
Amazon and you know maybe it’s something

396
00:16:01,560 –> 00:16:05,100
like you said you were selling five a

397
00:16:03,180 –> 00:16:06,930
day for your first product until prime

398
00:16:05,100 –> 00:16:09,300
day like that’s that’s pretty good for

399
00:16:06,930 –> 00:16:11,130
our first product I think um you know

400
00:16:09,300 –> 00:16:12,480
it’s just like it just you just got to

401
00:16:11,130 –> 00:16:13,020
try stuff and you’ve got to go out and

402
00:16:12,480 –> 00:16:16,890
do it

403
00:16:13,020 –> 00:16:19,320
it’s refine along the way so very cool

404
00:16:16,890 –> 00:16:20,820
another another thing that I hadn’t

405
00:16:19,320 –> 00:16:22,560
mentioned before that you and I have in

406
00:16:20,820 –> 00:16:24,360
common is on part of your Facebook group

407
00:16:22,560 –> 00:16:27,210
which has really focused on women’s

408
00:16:24,360 –> 00:16:28,950
sellers and Bernie ladies that are that

409
00:16:27,210 –> 00:16:30,060
are watching I would definitely

410
00:16:28,950 –> 00:16:31,950
recommend you check it out because it’s

411
00:16:30,060 –> 00:16:33,660
a really good supportive Amazon

412
00:16:31,950 –> 00:16:37,110
community it’s just like a nice place to

413
00:16:33,660 –> 00:16:39,570
be on Facebook but you know why was it

414
00:16:37,110 –> 00:16:46,170
important to you to create a women’s

415
00:16:39,570 –> 00:16:48,990
focus group on Facebook yeah so creating

416
00:16:46,170 –> 00:16:51,330
this woman sellers group wasn’t Adam it

417
00:16:48,990 –> 00:16:55,170
wasn’t my idea so I heard a quick an

418
00:16:51,330 –> 00:16:59,370
idea from a song yeah it was really kind

419
00:16:55,170 –> 00:17:01,320
of a coincident because I I noticed that

420
00:16:59,370 –> 00:17:05,010
a lot of the groups that are out there

421
00:17:01,320 –> 00:17:07,920
for selling on Amazon is now dominant

422
00:17:05,010 –> 00:17:10,080
and it there’s nothing wrong with you

423
00:17:07,920 –> 00:17:12,720
guys we love you and everything but I

424
00:17:10,080 –> 00:17:14,730
think a lot of times the woman would say

425
00:17:12,720 –> 00:17:16,740
they’re afraid to speak up and ask them

426
00:17:14,730 –> 00:17:18,720
questions they they just feel like

427
00:17:16,740 –> 00:17:20,880
they’re you know you know who am I to

428
00:17:18,720 –> 00:17:25,140
talk and when there’s a lot of guys and

429
00:17:20,880 –> 00:17:27,150
so one day I have somebody who inbox me

430
00:17:25,140 –> 00:17:31,380
and I don’t know who they are and this

431
00:17:27,150 –> 00:17:34,710
is after the UM the podcast on with the

432
00:17:31,380 –> 00:17:36,990
Scots house after I interviewed with so

433
00:17:34,710 –> 00:17:39,060
some somebody found me they inbox me

434
00:17:36,990 –> 00:17:41,640
they’re like hey why isn’t there a group

435
00:17:39,060 –> 00:17:43,620
just a woman sellers and then I just

436
00:17:41,640 –> 00:17:45,600
went ahead and I was like okay well I’ll

437
00:17:43,620 –> 00:17:46,450
create a group and then I’ll put it out

438
00:17:45,600 –> 00:17:47,919
there for every

439
00:17:46,450 –> 00:17:50,080
in the in the other groups who are

440
00:17:47,919 –> 00:17:51,789
interested and so I literally just type

441
00:17:50,080 –> 00:17:53,379
in you know if anybody interested in a

442
00:17:51,789 –> 00:17:55,149
woman fellers group and then I post a

443
00:17:53,379 –> 00:17:59,200
link what you know I got a mission from

444
00:17:55,149 –> 00:18:00,759
Earth and and then lo and behold I had I

445
00:17:59,200 –> 00:18:02,590
think by the end of the night we had

446
00:18:00,759 –> 00:18:04,960
about three or four hundred people in

447
00:18:02,590 –> 00:18:07,779
the group so it was it grew

448
00:18:04,960 –> 00:18:10,450
exponentially and and it’s a community

449
00:18:07,779 –> 00:18:14,499
where people can just you know be open

450
00:18:10,450 –> 00:18:17,019
and either supportive and I know that

451
00:18:14,499 –> 00:18:19,929
it’s kind of change both lives because

452
00:18:17,019 –> 00:18:21,970
they they go in and want one lady for

453
00:18:19,929 –> 00:18:24,369
example said you know just felt really

454
00:18:21,970 –> 00:18:27,549
lonely because she work from home and

455
00:18:24,369 –> 00:18:31,600
she just missed the office ceiling and

456
00:18:27,549 –> 00:18:33,489
so she posts a picture of where you know

457
00:18:31,600 –> 00:18:35,230
her workspace in the next day she post

458
00:18:33,489 –> 00:18:36,940
another picture of our workspace could

459
00:18:35,230 –> 00:18:39,330
if you’d be like Starbucks Oh outside

460
00:18:36,940 –> 00:18:41,769
yeah and a lot of people liked it and

461
00:18:39,330 –> 00:18:43,869
for that reason she did not go back to

462
00:18:41,769 –> 00:18:45,940
work and I was just like wow so she just

463
00:18:43,869 –> 00:18:48,460
needed like a community like somebody to

464
00:18:45,940 –> 00:18:51,489
you know feel like belong to and so I

465
00:18:48,460 –> 00:18:52,720
think that made me you know kind of

466
00:18:51,489 –> 00:18:55,590
realize that this there’s something

467
00:18:52,720 –> 00:18:59,619
going on here for you know this type of

468
00:18:55,590 –> 00:19:01,210
community for a woman sellers yeah it’s

469
00:18:59,619 –> 00:19:03,480
a great group I get a lot of value out

470
00:19:01,210 –> 00:19:05,830
of it there’s a lot of really high value

471
00:19:03,480 –> 00:19:07,899
conversations that happen in that group

472
00:19:05,830 –> 00:19:10,149
too and so I feel like I’ve learned a

473
00:19:07,899 –> 00:19:13,090
lot from from being there so I’m glad

474
00:19:10,149 –> 00:19:14,289
somebody inbox you and put the idea in

475
00:19:13,090 –> 00:19:14,919
your head that she’s with it that’s

476
00:19:14,289 –> 00:19:18,129
awesome

477
00:19:14,919 –> 00:19:20,889
but you know truly there’s a lot of

478
00:19:18,129 –> 00:19:23,859
men’s or male-dominated Facebook groups

479
00:19:20,889 –> 00:19:25,899
because it seems like it’s mostly guys

480
00:19:23,859 –> 00:19:27,609
that sell on Amazon I mean I don’t you

481
00:19:25,899 –> 00:19:30,549
know Europeana jungle Scout I’m a senior

482
00:19:27,609 –> 00:19:32,320
jungle scout and Greg marks are recently

483
00:19:30,549 –> 00:19:35,230
emailed out a survey that they did the

484
00:19:32,320 –> 00:19:38,320
results of a survey did you see that or

485
00:19:35,230 –> 00:19:40,570
no I didn’t infographic I’ll put a link

486
00:19:38,320 –> 00:19:42,700
to it in the description but they

487
00:19:40,570 –> 00:19:46,239
surveyed 3,000 sellers and they found

488
00:19:42,700 –> 00:19:47,679
like 70% of Amazon sellers of 3000 are

489
00:19:46,239 –> 00:19:51,519
men and I thought that’s really

490
00:19:47,679 –> 00:19:53,379
interesting because all the statistics

491
00:19:51,519 –> 00:19:56,440
you hear are like women are starting

492
00:19:53,379 –> 00:19:57,940
businesses at a higher rate than men are

493
00:19:56,440 –> 00:19:59,140
you know if you think about head see you

494
00:19:57,940 –> 00:20:01,570
think about that’s a pretty woman

495
00:19:59,140 –> 00:20:04,330
dominated platform and so I just do you

496
00:20:01,570 –> 00:20:06,880
do you know like what do you think is

497
00:20:04,330 –> 00:20:08,680
the reason that women are what less

498
00:20:06,880 –> 00:20:12,960
likely to start a private label business

499
00:20:08,680 –> 00:20:15,580
I think it’s because this type of

500
00:20:12,960 –> 00:20:19,300
business it’s you have to be very

501
00:20:15,580 –> 00:20:21,490
risk-averse so if somebody who jumped in

502
00:20:19,300 –> 00:20:23,260
they might be intimidated and so I think

503
00:20:21,490 –> 00:20:26,950
for us women were a little bit more

504
00:20:23,260 –> 00:20:29,910
careful and so we might think that is

505
00:20:26,950 –> 00:20:33,610
not something that’s sustainable and

506
00:20:29,910 –> 00:20:37,900
they’re more hesitant to jump in versus

507
00:20:33,610 –> 00:20:41,650
a male men they will come amend a man

508
00:20:37,900 –> 00:20:43,660
they were come in and maybe drop you

509
00:20:41,650 –> 00:20:46,660
know thousands of dollars to on a

510
00:20:43,660 –> 00:20:49,630
product and then more money on launching

511
00:20:46,660 –> 00:20:52,240
it and promoting it and so I think that

512
00:20:49,630 –> 00:20:55,060
it is intimidating especially for a

513
00:20:52,240 –> 00:20:57,760
woman who maybe it’s not supportive of

514
00:20:55,060 –> 00:20:59,020
her being an entrepreneur and so the

515
00:20:57,760 –> 00:21:00,610
thought just never crossed my mind

516
00:20:59,020 –> 00:21:03,760
anymore even though she was just

517
00:21:00,610 –> 00:21:06,190
interested in it and that’s why I think

518
00:21:03,760 –> 00:21:08,380
that you know there are women who are

519
00:21:06,190 –> 00:21:11,710
doing it kind of under the table and

520
00:21:08,380 –> 00:21:15,130
kind of hush-hush about it yeah so the

521
00:21:11,710 –> 00:21:17,590
woman that are I know people who woman

522
00:21:15,130 –> 00:21:20,410
who are maybe in the seventh Baker in

523
00:21:17,590 –> 00:21:23,290
terms of sales right now and they are

524
00:21:20,410 –> 00:21:25,810
very you know quiet about their business

525
00:21:23,290 –> 00:21:28,390
and so I think that’s the reason why

526
00:21:25,810 –> 00:21:31,540
maybe the survey there’s no fish less

527
00:21:28,390 –> 00:21:34,090
it’s a small amount of woman because

528
00:21:31,540 –> 00:21:37,350
they’re just not showy not to say that

529
00:21:34,090 –> 00:21:41,470
men are showy but they’re more likely to

530
00:21:37,350 –> 00:21:42,850
you know some kind of admit to that

531
00:21:41,470 –> 00:21:45,850
they’ve bad with business and there’s

532
00:21:42,850 –> 00:21:47,170
something they’re proud of yeah yeah

533
00:21:45,850 –> 00:21:49,600
that’s definitely true and you know

534
00:21:47,170 –> 00:21:51,820
efficiency because it’s it’s even true

535
00:21:49,600 –> 00:21:54,070
for like for my youtube channel the

536
00:21:51,820 –> 00:21:56,290
statistics for like 75 percent men which

537
00:21:54,070 –> 00:21:58,570
is surprising to me but like Amy said

538
00:21:56,290 –> 00:22:01,720
before we we love you guys for glad

539
00:21:58,570 –> 00:22:03,790
you’re here but it’s just it is a little

540
00:22:01,720 –> 00:22:05,530
a little surprising to me that there’s

541
00:22:03,790 –> 00:22:08,410
not more women that do this because

542
00:22:05,530 –> 00:22:09,190
especially if you want to run your own

543
00:22:08,410 –> 00:22:10,570
small business

544
00:22:09,190 –> 00:22:13,480
you want to be a stay-at-home mom is

545
00:22:10,570 –> 00:22:15,550
such a good business model because you

546
00:22:13,480 –> 00:22:17,410
can you could do it your nap time or at

547
00:22:15,550 –> 00:22:19,600
night after you know your kids go to bed

548
00:22:17,410 –> 00:22:21,190
or if you just want like a little side

549
00:22:19,600 –> 00:22:23,950
income like what I’m doing I mean it

550
00:22:21,190 –> 00:22:26,560
it’s just it is risky though and I think

551
00:22:23,950 –> 00:22:29,560
that’s what trips up a lot of a lot of

552
00:22:26,560 –> 00:22:31,450
women at least to start but it’s such a

553
00:22:29,560 –> 00:22:35,530
good model that I’m just constantly

554
00:22:31,450 –> 00:22:37,900
surprised by it yeah but it’s very it’s

555
00:22:35,530 –> 00:22:39,730
you’re right it’s very flexible and you

556
00:22:37,900 –> 00:22:42,220
can literally do it when your kid is

557
00:22:39,730 –> 00:22:44,590
napping or late at night or early in the

558
00:22:42,220 –> 00:22:47,290
morning just a couple hours a day is all

559
00:22:44,590 –> 00:22:48,970
that it takes and baby steps right you

560
00:22:47,290 –> 00:22:53,620
just do a little bit one thing at a time

561
00:22:48,970 –> 00:22:57,010
and for women especially for a woman

562
00:22:53,620 –> 00:22:59,590
with kids is something that they like

563
00:22:57,010 –> 00:23:01,840
for me I just wanted to make some more

564
00:22:59,590 –> 00:23:04,900
more money so I can stay home with my

565
00:23:01,840 –> 00:23:08,350
son and that will be enough to motivate

566
00:23:04,900 –> 00:23:12,340
most people just having that mentality

567
00:23:08,350 –> 00:23:14,800
and the motivation to you well I think

568
00:23:12,340 –> 00:23:16,510
that’s really all the stuff I wanted to

569
00:23:14,800 –> 00:23:19,300
ask you about and I really appreciate

570
00:23:16,510 –> 00:23:21,730
you taking time because we we actually

571
00:23:19,300 –> 00:23:23,350
behind the scenes full disclosure we are

572
00:23:21,730 –> 00:23:27,190
shooting this after our children have

573
00:23:23,350 –> 00:23:29,950
come to bed late at night so the point

574
00:23:27,190 –> 00:23:32,110
you can work it around your schedule so

575
00:23:29,950 –> 00:23:34,180
I really appreciate you taking the time

576
00:23:32,110 –> 00:23:36,940
Amy maybe you can come back when Ali

577
00:23:34,180 –> 00:23:39,010
taja goes live again and we can talk a

578
00:23:36,940 –> 00:23:40,690
little bit more about that and about

579
00:23:39,010 –> 00:23:42,370
what you’re teaching in that class yeah

580
00:23:40,690 –> 00:23:44,140
thank you for having me and I love what

581
00:23:42,370 –> 00:23:46,750
you’re doing you’re encouraging a lot of

582
00:23:44,140 –> 00:23:48,580
people to get started and sometimes if

583
00:23:46,750 –> 00:23:51,400
you know I have a podcast but face to

584
00:23:48,580 –> 00:23:53,440
face and seeing the person actually

585
00:23:51,400 –> 00:23:55,300
talking and what they’re doing really

586
00:23:53,440 –> 00:23:57,310
makes a difference so I’m glad you’re

587
00:23:55,300 –> 00:23:59,440
doing what you’re doing and again you

588
00:23:57,310 –> 00:24:02,740
know as mom’s I think we can relate to

589
00:23:59,440 –> 00:24:04,720
you know why we’re doing this and so for

590
00:24:02,740 –> 00:24:07,090
a lot of people I encourage you to get

591
00:24:04,720 –> 00:24:09,190
started if you can and it just takes a

592
00:24:07,090 –> 00:24:10,930
couple hours a day oh yeah that’s right

593
00:24:09,190 –> 00:24:12,340
and the woman’s father forecast that’s a

594
00:24:10,930 –> 00:24:14,980
really good resource you’ve had a lot of

595
00:24:12,340 –> 00:24:16,960
awesome interviews with some pretty

596
00:24:14,980 –> 00:24:19,750
impressive ladies so I’ve been enjoying

597
00:24:16,960 –> 00:24:21,580
listening to that also awesome thank you

598
00:24:19,750 –> 00:24:22,550
so much all right well thank you so much

599
00:24:21,580 –> 00:24:24,860
Amy I preach

600
00:24:22,550 –> 00:24:25,760
and we will talk soon okay yes

601
00:24:24,860 –> 00:24:30,160
absolutely

602
00:24:25,760 –> 00:24:30,160
bye-bye have a good night yep bye nice

You can watch this video at The Bootstrap Boutique’s YouTube channel here.

You can watch The Bootstrap Boutique’s YouTube channel here.

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